What is a Marketing Funnel
What is a funnel marketing strategy and why should online marketers create one?
It is a marketing strategy used to get prospective customers to purchase items from you. It is a selling process by which a person comes to your blog looking for information that can help to solve a particular problem. However, via certain tools, you will be able to establish an ongoing relationship with every person who visits your blog.
This will allow you to understand the customers' requirements. This will help you give the most accurate information to all your visitors. When you earn the trust of a visitor, they will be more likely to purchase your products. This visitor will then become a client.
Many customers become loyal customers over time and are more likely to purchase each item on your site. Marketing funnels are a compilation of all the steps that are involved in turning visitors to customer who will buy anything you offer.
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This is the ultimate goal. It is possible to achieve this by constructing a funnel that is well-designed.
Your marketing efforts are grabbing the attention of people, and bringing them to your funnel. They enter the funnel when they fill in the forms that you have on your PERSONAL lead capture page. Since no one will opt-in on your business' lead capture page. I have said "personal". They would like to be leaders and not an organization.
The lead capture page serves as the entry point into the funnel. By clicking the "Sign Up now" as well as "Enter Here" buttons will allow you to enter an entirely new world of marketing via network.
The best part is that they have qualified themselves to do it. It's their decision. You've not offered anything other than that you're an instructor, leader and someone who will show them how to increase leads and more money into their business.
This is the way a typical marketing channel works.
To attract and qualify people to your products, you need to provide them with an opportunity to win a prize on the "front end". To receive your product for free, sign up (also called opt-in), and provide your email address and name. Then, you will include them on your mailing list.
Now, you have these contacts in your email list and you can offer them similar offers that might interest them.
Right after sign-up to receive the free offer, you'll be directed to a webpage with a low price offer, also known as a trip wire offer. This is the point when they'll be taken to the "back-end" of your funnel.
If they purchase the bargain price offer, they'll be taken to a different offer with a higher cost (normally known as an upsell). If the buyer purchases the higher-priced offer, they will be transferred to a different product at a higher price. This could go on for a long time.
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